US Mobile Advertising Spend Expected to Hit $1 Billion by 2012

by Andrew DiFiore

By now you have read all the Top 10 predictions for 2010 blog posts and chief among them is mobile marketing is going to be BIG! As some online advertising venues shrink, eMarketer predicts that mobile advertising to reach over $1 billion by 2012 across all principal formats (i.e. display, search, messaging).

I’m sure we will be blogging more about mobile advertising and other emerging channels like digital video throughout the year. Stay tuned.

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Tags: eMarketer, emerging channels, mobile advertising, mobile marketing, online advertising, predictions for 2010, US Mobile Advertising Spending

This entry was posted on Friday, January 8th, 2010 at 3:35 pmand is filed under Advertising, B2B Marketing, Internet Marketing, Marketing Trends, Social Media. You can follow any responses to this entry through the RSS 2.0 feed. Both comments and pings are currently closed.

10 Responses to “US Mobile Advertising Spend Expected to Hit $1 Billion by 2012”

• Keith L Says:
  September 6th, 2010 at 7:25 am

  Awesome article! thanks for the good read!
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  January 13th, 2010 at 5:48 am

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